National cider month

Cidery Benefits

Why Cideries Should Celebrate NCM


It’s true – there’s always a time to toast for cider, but cideries especially benefit from the celebration of National Cider Month and the increase of consumer interest in the fall season. Here are some reasons that your cidery should participate this year:

  • Participating cideries reported an average 5% increase in IRI Sales during the Month of October relative to a .4% increase of nonparticipant brands
     
  • Strengthen partnerships with participating distributors & retailers 

  • Access a suite of marketing materials and receive promotional support for free 
  • Gain national exposure through a coordinated multi-channel marketing campaign across social media, press, and retail channels 
  • Capitalize on limited-release opportunities with built-in promotional support 
  • Option to opt for simple/low-lift participation with ready-made marketing assets  

Sell more cider

Participating cideries reported an average 5% increase in IRI Sales during the Month of October relative to a  .4% increase of nonparticipant brands.

Grow with ncm

Strengthen partnerships with participating distributors & retailers to expand your brand presence and market share during National Cider Month.

Discover the World of Cider

NCM Cidery Submission

NCM Form capturing details of participating cideries

NCM Cidery Event Submission

NCM form to capture participating Cidery Events